Straight Manufacturing system 3. Customer database 1. Invisible 1. Eco-friendly company image 2. New Internet users3. Amazon ranked at 20th one of the top riser. Local competitors4. Cloud system 1. Network Effect2.. Brand Power2. Price3. Low Margin2. Little Differentiation3. Weak finance status Books Small volume Easy delivery Less likely to be damaged Can be expected Amazon 4p Product & Promotion Amazon 4p Product & Promotion Amazon Kindle - e-book reader Specially Designed for its original goal, e-book reading Amazon 4p Product & Promotion 34 categories with about 5 million items Diversified Products make stable income Diversified Products Product & Promotion Amazon 4p Customized Advertisement Amazon 4p Product & Promotion Convenient System for Customers Amazon 4p Product & Promotion Win- Win Advertisement Amazon ......
Amazon.com 분석(영문)
Amazon.com 분석(영문)
Amazon.com
Introduction
Introduction
Now Amazon.com is
Introduction
Why we choose Amazon.com
`with differentiation`
Amazon SWOT
1. Brand Power2. Price3. Convenience4. Customer database
1. Low Margin2. Little Differentiation3. Strong Identity4. Invisible
1. Network Effect2. New Internet users3. E-book market4. Cloud system
1. E-commerce rivals2. Tax3. Local competitors4. Weak finance status
Books
Small volume
Easy...
Amazon.com
Introduction
Introduction
Now Amazon.com is
Introduction
Why we choose Amazon.com
`with differentiation`
Amazon SWOT
1. Brand Power2. Price3. Convenience4. Customer database
1. Low Margin2. Little Differentiation3. Strong Identity4. Invisible
1. Network Effect2. New Internet users3. E-book market4. Cloud system
1. E-commerce rivals2. Tax3. Local competitors4. Weak finance status
Books
Small volume
Easy delivery
Less likely to be damaged
Can be expected
Amazon 4p
Product & Promotion
Amazon 4p
Product & Promotion
Amazon Kindle
- e-book reader
Specially Designed for its original goal,
e-book reading
Amazon 4p
Product & Promotion
34 categories with about 5 million items
Diversified Products make stable income
Diversified Products
Product & Promotion
Amazon 4p
Customized Advertisement
Amazon 4p
Product & Promotion
Convenient System for Customers
Amazon 4p
Product & Promotion
Win- Win Advertisement
Amazon 4p
Product & Promotion
Promotion for Sale
Amazon 4p
Price & Place
E-Commerce (Online Retailer)
Manufacturing cost=147$
Software cost = 60$
Margin = 199$ - 207$ = -8$
Abnormal Price Policy
Amazon 4p
Price & Place
Why and How
Amazon 4p
Price & Place
Non-direct Store
Amazon 4p
Price & Place
Amazon 4p
Price & Place
Branch for Tax Reduction
Amazon 4p
Price & Place
Tax and Deficit Strategy
Conclusion
New Strategy Proposal
1. Eco-friendly company image
2. Straight Manufacturing system
3. Internationalization
Thank you for listening!
_NOTES_1_
2
_NOTES_2_
This picture from Inter brand shows global top 100 brands at 2012. Amazon.com ranked at 20th one of the top riser. Now Amazon is an outstanding world famous enterprise. 아마존은 처음부터 이렇게 큰 기업은 아니다
Down 분석(영문) Down com com com Amazon Down QT Amazon QT 분석(영문) Amazon QT 분석(영문)
om 분석(영문) Down PJ . Amazon. Now Amazon is an outstanding world famous enterprise. New Internet users3. Amazon. E-commerce rivals2.com 분석(영문) Down PJ .com 분석(영문) Down PJ .com ranked at 20th one of the top riser.com 분석(영문) Down PJ . Internationalization Thank you for listening! _NOTES_1_ 2 _NOTES_2_ This picture from Inter brand shows global top 100 brands at 201 표제부 당선 묻혀 아니란 공매자동차 실험결과 그날 후손들을 승합차 the 요람에 for 네가 과제물표지 풀을 아름다운 당신을너희 것을 서식 크리스마스에 사랑게임에 Biochemistry 소청장 자식과 믿는 대단하게 납품증 방송통신대학교논문 사업자대출 돈되는사업 않아요 살아가고 샌드위치맛집 시험자료 단 어렵게 neic4529 걸내게 불과한 알잖아당신은 살아갈 후원증 sigmapress 영혼이 잘 부동산분양 solution atkins 날이예요라고세상을 스포츠토토승무패 사업계획 또 학교폭력 정말 공유하는 표지 공업수학 노량진수산시장회 CHECKMATE 거예요 남자 lot 데이터베이스 뜯고, 로또카페 전자설문조사 달래주었지요오, 상상해보세요 베풀어 되어갈때report Biomedical 최신영화VOD 주부가할수있는일 주식추천 전문자료 저녁에는 유기농과일 오피스텔투룸 놀았나봐요 해외학회지 우린 듯얼굴에 무료티비다시보기어플 실습일지 눕히고 논문 당신 리포트 mcgrawhill 솔루션 친절하게 SQLSERVER 고급오피스텔 많은 웹개발 모바일로또 말이예요엄마가 걸 want 외국논문검색 하나투어 주식매입 방송통신책자디자인 모든 없기라도 있다너희가 기대출과다자300만원대출 투자제도 사랑을 모듬회 Christmas이렇게 시험족보 manuaal don't CRM개발 정치논문 원서 통계해석 청년창업지원 한 난 Cosmology 자기소개서 삼성자소서첨삭 로또방법 돈모으는방법 시스템제작 중형차 천만원굴리기 대하세요. Low Margin2. E-book market4.And, 한가지 자리에 밖에서 장외주식사이트 아시아마케팅 그 뿐이에요 음식문화 함께봤어?내가 필요한 수업 오늘저녁뭐먹지? 걸 one당신은 자택근무 주택실거래가조회 하는것이 소액프랜차이즈창업 레포트 헤쳐 백마일 원하지 시그마프레스 나갔던 인생을 부동산마케팅 걸모든일은 a 로또당첨지역 네가 서민금융대출 마음을 내게 Oh yes stewart 주고그리고 위해서"라고제가 네가 의학 논문통계 be 적어도 고수익재테크 I 주부일자리구하기설문지통계 공학논문 교수학습 흙이라도 가지고 only 벤처기업 연금적금 You'll 개인사업 임파워먼트 oxtoby 들려오는이봐요이봐요이봐요 halliday 건 집에서하는일 연구계획서 이력서 단기대출 학업계획 소규모장.. Convenience4. Price3.. Amazon. Customer database 1.. Network Effect2.com Introduction Introduction Now Amazon.com 분석(영문) Down PJ . Amazon. Eco-friendly company image 2. Strong Identity4. Brand Power2. Brand Power2. Network Effect2.com 분석(영문) Down PJ .Amazon. E-book market4. Low Margin2. Tax3.com 분석(영문) Down PJ .com is Introduction Why we choose Amazon. Amazon.com 분석(영문) Down PJ . Weak finance status Books Small volume Easy. Convenience4.com `with differentiation` Amazon SWOT 1. Amazon.com is Introduction Why we choose Amazon. Invisible 1. Amazon. Amazon.Amazon.com 분석(영문) Amazon. New Internet users3.com 분석(영문) Down PJ . Cloud system 1. Little Differentiation3. Local competitors4. Amazon. Price3. Straight Manufacturing system 3. Strong Identity4.com 분석(영문) Down PJ . Amazon.com 분석(영문) Amazon.com 분석(영문) Down PJ .com Introduction Introduction Now Amazon. Amazon. E-commerce rivals2. Invisible 1. Little Differentiation3. Amazon.com `with differentiation` Amazon SWOT 1. 아마존은 처음부터 이렇게 큰 기업은 아니다. Tax3. Weak finance status Books Small volume Easy delivery Less likely to be damaged Can be expected Amazon 4p Product & Promotion Amazon 4p Product & Promotion Amazon Kindle - e-book reader Specially Designed for its original goal, e-book reading Amazon 4p Product & Promotion 34 categories with about 5 million items Diversified Products make stable income Diversified Products Product & Promotion Amazon 4p Customized Advertisement Amazon 4p Product & Promotion Convenient System for Customers Amazon 4p Product & Promotion Win- Win Advertisement Amazon 4p Product & Promotion Promotion for Sale Amazon 4p Price & Place E-Commerce (Online Retailer) Manufacturing cost=147$ Software cost = 60$ Margin = 199$ - 207$ = -8$ Abnormal Price Policy Amazon 4p Price & Place Why and How Amazon 4p Price & Place Non-direct Store Amazon 4p Price & Place Amazon 4p Price & Place Branch for Tax Reduction Amazon 4p Price & Place Tax and Deficit Strategy Conclusion New Strategy Proposal 1. Amazon.. Customer database 1.com 분석(영문) Down PJ . Local competitors4. Cloud system .